Hands-Free, Hassle-FreeCellular Trade Accessories (CTA) offer the service and expertise to deliver exactly what dealers and installers need
Founded by Richard Ackroyd some 8 years ago, Cellular Trade Accessories have grown to be one of the most trusted suppliers of hands-free products in the market. Before setting up the company, Richard had been at the forefront of ORA, one of the first businesses to cater for in-car phone solutions supply to the trade in the UK. From this background he was ideally placed to launch the new company, knowing the market extremely well and crucially knowing what the customers want.
The company is now well known for primarily selling hands-free products from the likes of Bury, Parrot and Nokia. While they will happily concede that they aren’t the only suppliers to the trade of these products, they believe that their levels of service are what make them the most attractive proposition, and what should keep installers coming back to them time and again. They believe in the motto “when we say we’ll do something then we’ll do it”, which is music to installers ears as it means they strive to ensure accurate delivery one hundred per cent of the time. They even offer a useful and quite unique service to installers, whereby they ship product directly to the site of installation if requested. This means that rather than a mobile installer having to wait around for the package to arrive, they can get on their way and find the package where they need it to be. This clearly can save a considerable amount of time, which for any installer is crucial, as time is money. At the end of each day all customers who have placed orders will also receive a text message confirming the delivery address plus a tracking reference number if sent by courier. Aside from being a useful reference for the installer, it also helps to catch any problems before they get too large, which is another thing that installers (particularly those working for themselves) will be especially glad of. The text function also means that from time to time CTA can send out information on deals to their customers, which they claim usually attracts a big response. 
CTA know that their customers are important, and aim to make sure that they receive the best value for money possible. Small things like not charging a handling fee for credit card purchases can add up to large savings, plus they don’t mark up any carriage charges. The price that it costs them to deliver you the parts is the price that you will be charged, with the benefit of flexible pricing too rather than a set price for all deliveries (ideal if you’re only placing a small order). Both of these last two points are areas that some companies take advantage of to boost their profits, but CTA believe that by not doing so they are giving the advantage to their customers to profit. This customer service even extends to their technical back-up, for example, if an installer is having problems removing a certain headunit they can call CTA who have a comprehensive database to consult.
In more recent times CTA have also extended their offerings to the trade by introducing parking sensors and a tracking product. On top of this the consumables that installers need, such as trim removal tools or headunit keys, is another growing area of CTA’s business, meaning that their great customer service and no nonsense approach to pricing can also be taken advantage of in these areas too. If you would like to learn more about how CTA can help your business to prosper in 2010, then don’t hesitate to contact them on the details below.
Contact: Cellular Trade Accessories (CTA), 01296 425831 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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